Social Media in Life Sciences Benchmarking Report

We surveyed pharmaceutical professionals to evaluate the adoption of social media channels, maturity of social programs and emerging trends.

The resulting Social Media Benchmarking Report is now available for download.

Insights include:

  • Top Concerns: Regulatory Challenges; ROI
  • Target Audience
  • Social Program Effectiveness
  • Technology Utilization
  • Typical Make-up of Team
  • Social Media Maturity Index
  • Driving Trends
  • And more!


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