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At this point, most pharmaceutical and life sciences organizations have launched their initial presence on social media. Corporate Facebook pages are up, tweets are going out, even video and image platforms are being embraced.

But, in this age of patient-centricity, with social media providing the capability to directly engage with and learn from key stakeholders, many can’t help but ask, What’s Next? ­

Beyond abstract strategies, for those interested in taking a deeper dive into social media participation, what are some practical (and manageable) steps to get there?

Social Media in the Pharma and Life Sciences Industry Today

We can begin with a brief look at where the industry is today. Based on findings from our recent benchmarking survey we’ve learned:

What’s Next: Practical Steps for Increased Social Media Participation

Two of our social media experts recently hosted a webinar addressing key social media concerns and go-forward strategies for the pharmaceutical and life sciences industry, including:

Watch the Webinar On-Demand

Social Rx: Overcoming the Challenges of Social Media Monitoring, Engagement & AE Identification 

View the On-Demand Webinar


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