Join our social media experts — John MacDaniel and Phil Baumann — on February 16 at 1:30 p.m. EST as they discuss how to best transform the data generated from social media into useful information for decision-making.
They will focus on the following:
- The value and relevance of social media data
- Why and how monitoring social media conversations presents an important opportunity
- How to overcome concerns about adverse events and product quality complaints by demonstrating a process workflow for identification and proper triaging
- The components and detail of structuring data into meaningful elements
- The different approaches between monitoring HCP and consumer conversations
- Technological considerations
- Best practices for monitoring and interacting on social media platforms
The webinar is organized and hosted by FDAnews.
For more information and to register for the webinar, please click here.
